The Buzz @ Hale Multimedia

Ah, the age-old question whose definitive answer has eluded us for over two decades, "How much does an average website cost?" Being from the computer programming world at the time when websites were first being created, this question has obviously come across my radar on numerous occasions. When I first started building websites, it was me asking the question. Now, after 20 years in the website business, I believe I have answered this question more times than the Army asked me my Social Security number (and that's a lot). It was 1996 and the popularity of the public web was growing rapidly with aol and yahoo leading the way. I worked for a small internet magazine in Oklahoma and had an idea for a website. My idea was to take a database of local businesses with websites and stick them into a searchable online website. I couldn't find a designer that could do what I wanted to do, let alone a cost estimate.  Thus began my journey to learn html, php and sql; the lang...

Happy New Year everyone! Twenty years, wow. I am just sitting here reflecting on 2017 listening to Floyd's "Great Gig in the Sky". For some reason, Pink Floyd never seems to fail in setting the mood. It was a crazy year in many regards, but then again, we are the Hales, and we are in the website / media business after all, so it's somewhat expected. Building a new Mobile Cattle Management System, our transformation of AgMarketOnline into AgSearch.us, Server Security upgrades and a Solar Eclipse dominated the headlines for our most recently completed trip around the sun. The year began with a few quirks and by March we felt the server wasn't performing the best. Prior to May of 2017 we had our website business running on a server that was built in 2008.  We felt it was time for a new server so we upgraded to a machine that has a processor that is twice as fast and has 4x as much RAM (memory). We also doubled our hard drive (storage capacity) and our server com...

What started out as a fairly simple sounding project of counting cows and keeping track of what you feed them, has turned into a major software production for our programming team. It's not often that a brand new company decides to launch a product with the goal of competing with the number one company in the world. The company formed for this project, Herd Connection is new, however the company behind the programming has been around since the 90's and have been focused on helping folks in the cattle business since 2003. Hale Multimedia has worked with Livestock Auctions, Registered and Commercial Breeders, Feedlots, Farm and Ranch Realtors, Auctioneers, Trade Shows, Extension Offices, County and State Fairs. "Specializing in making your business look good to the rest of the world." The Herd Connection Mobile Software Solution will be easy to use, affordable, and customizable to your ranch.

You may have seen our facebook posts on the Hale Multimedia Client Support Group or on our main facebook page, or maybe it was through Twitter that you first heard the news.  Maybe you still don't know what we are talking about... (We've announced that we are no longer taking any NEW customers.) We had a goal in 1996 to help people expose their new websites on the internet, however, we found less than 10% even had a website!  Therefore, the journey began to help small business owners understand and take advantage of the affordability of a website.  Fast-Forward 20 years where it has been an absolute pleasure dealing with the hundreds of wonderful customers and friends around the globe in 3 countries and 25 States! Now that most businesses have a website (over 80% now), we think we can slow down and focus on the ones we have been blessed to serve. We also understand that the level of service our customers receive is inversely proportional to the number of total clien...

You may have heard the saying, 'there's an app for that' and it's true, there are millions of 'apps' created for all kinds of reasons.  So, before we go any further, what's an 'app'? Before I could explain to my customers how valuable it might be to have an app, I knew it would necessary to answer this basic question. So, I asked a couple of web savvy folks I knew and here's what their  responses were to this elusive question; Sean Brandt, owner of a website design firm in Lincoln, Nebraska wrote, " Custom software developed and branded to meet the needs and wants of an organization's audience. A mobile site utilizes a browser on your mobile phone and it  usually functions like your main website in design and content usually built by a web designer. A mobile app is a stand alone application on a mobile phone that has it's own graphical user interface fulfilling a specific niche pertaining to your organization that is built by an ap...

It's been an exciting three years since we dove into the world of mobile app development. We've been building and promoting websites since 1996 and knew it was time to take the leap.  We also believed it was time to move away from our home area of the Panhandle of Western Nebraska to a slightly bigger market area, one that was closer to a tech hub, but not too close to the 'big city'.  We are, and always will be more acclimated to the rural lifestyle than the city. We selected Wichita Falls, Texas since it met that criteria plus more. AgMarketOnline, our ag search engine, is an annual exhibitor at the Wichita Falls Ranch & Farm Expo that Darren and Tana Dale of Star Expos host each year in March so we had a chance to get to know this big town/small city that people commonly confuse with Wichita, Kansas.  Wichita Falls is the approximate geographical center of OKC, Dallas and Amarillo. Star Expos is a 700 Club sponsor on AgMarketOnline.com and we've ...